Because of continued high temperature plus energy subsidies, the peak sales of dragon boat air conditioning in advance were detonated.
source: Volkswagen - daily daily Author: Wang Lei
high temperature grilled, air conditioning almost become the most popular household appliances in this year's Dragon Boat Festival. It is understood that the impact of high temperature, holiday promotion, household appliance subsidies and other factors, the peak of summer home appliances sales this year in the Dragon Boat Festival in advance "detonated", nearly 10 days earlier than the previous year, sales rose by more than 20%.
the Dragon Boat Festival is a long holiday. In the past, the cool home appliance stores suddenly became lively. Especially in air-cooled, electric fans and other cool goods sales area, customers who come to consult and purchase related products are in an endless stream. 23, reporters at several home appliance stores on the Quancheng road saw that many consumers came to inquire about the air conditioner market.
"it's so hot just after the summer solstice. I don't think this summer is" brisk. " Mr. Zhang, a citizen who is buying air conditioning, told reporters that he was still in a state of watching whether he had bought air conditioning or not. He didn't think he had just entered the late June. He was a bit hot. He just caught up with the Dragon Boat Festival. He decided to buy an air conditioner and save it.
"the end of June and the beginning of July are the hot season of air conditioning. This year's situation is a bit unusual." According to the staff of the Suning electronics market department, summer is the hot selling season of summer cool products such as air conditioning and electric fans, but this year's hot sales are nearly 10 days ahead of the previous year, and the sales volume rose by two to 30% year on year.
in Gome, the busy figure of the staff is a good signal to sell "record". "Sales promotion is still very obvious. It is almost the best selling year of air conditioning in Dragon Boat Festival in recent years." A salesman said.
industry analysis, this year, Dragon Boat Festival has many reasons for the sale of air-conditioning. The first is no doubt that the high temperature of the company increases the demand for the rigid air conditioning, and the national household appliance energy saving subsidy and the merchant's holiday promotion make the consumer buy enthusiasm. The early stage countries will launch the message of energy subsidies, causing some consumers to buy money. Plus, this year, leap April, the Dragon Boat Festival is relatively delayed, the time is closer to the air-conditioned hot season, air-conditioning sales are not surprising.