a real estate agency in Shanghai, the salesman sat on the steps to watch the mobile phone. Zhu Weihui
recently, Mr. Zhao broke his heart to buy a small house within 2 million yuan. "There are quite a few of the houses in the budget, but they did not choose the right one for two weeks."
Mr. Zhao found in the process of seeing the house, many real estate agents have a certain model, that is, to attract customers with high price and low price and low price, but the house is often not very different from the propaganda, that is, it has already sold.
Mr. Zhao, for example, said he followed his girlfriend to see a set of 65 square meters of house near new Jing in North China. The price was also in the budget. The intermediary kept asking two people's budget and the ratio of down payment in the way of seeing the house. Because the house is new, family is well, the girlfriend is very satisfied, when the owner came in and saw a house, she asked Mr. Zhao's educational background and work unit, and said, "I rent a house very much to pay attention to personal quality, we do not rent a college degree."
isn't it a selling room? Why is it going to be rented? Mr. Zhao was puzzled, and the intermediary rushed forward to make the rounds. At this time, Mr. Zhao realized that the room was only rent free, and the intermediary was to fabricate the false housing source in order to capture their detailed housing demand information.
a few days later, Mr. Zhao continued to receive the intermediary phone, recommending a similar house to him. "Mr. Zhao, do you want to consider a house with 2 million 300 thousand yuan here?" Beyond the budget of 300 thousand yuan, we can lend you, you think about it. "
"they used to rent the source instead of selling the house, the lower the real price of the sale of the house. When the customer decided to buy the house, it was told that the house had been booked by his colleagues' customers, and then the other houses were recommended, or a set of houses were invented, all of which were commonly used by intermediaries to attract customers to the door. The trick. " Mr. Guo, a senior real estate agent, said that a false house with high prices and low prices was used to attract customers to the door, more mainly to get information about the way to contact the customers, the cost of the budget, and the maximum price. This information is usually recorded by the intermediary company's internal information system, usually a customer will be repeatedly linked by different intermediary salesmen to recommend buying, even other financial services.
"in this process, it may involve customer privacy leakage or intermediary harassment of customers, and so on, so buyers want to protect privacy. Buyers can consider using alternate numbers or using WeChat to contact intermediary salesmen. Mr. Guo reminding.
chaos four: no eligibility card can also be on post
real estate brokerage industry barriers to employment, means that more people can participate, in fact, most of the real estate agents do not have a certificate. Zhu Weihui, the surging news reporter,
"10 intermediaries, 8 without proof." This has become a common phenomenon in the industry.
if there is no real estate broker's qualification to engage in the occupation, does that mean violation?
Mr. Guo told surging news reporters that in August 12, 2014, the State Council issued the decision on the cancellation and adjustment of a number of administrative examination and approval items, and the cancellation of 11 professional qualifications and identification items, including the abolition of the professional qualification of the admittance of the real estate agent and the adjustment to the level of evaluation of professional qualifications, It is managed by the local real estate department or the association.
for example, setting up a real estate brokerage house in Shanghai usually requires 5 "real estate broker qualification certificates", and a smaller size of 1. Because of the difficulty in testing, many stores have opened the shop with paid "borrowing license" mode. It is not necessary for a real estate agent to get the qualification certificate now. At the same time, it also means that the threshold of the real estate brokerage industry is reduced, more people can participate, in fact, most of the real estate agents do not have a certificate.
but Mr. Guo said that although the professional qualification of the admittance of a real estate agent is cancelled, in the business process, if it involves a second-hand housing sale, it needs a key, and this key needs a real estate broker card to be able to apply for the real estate transaction in Shanghai.
"one side is the need for a real estate broker card when signing the contract, but it does not need the certificate in the industry, which makes a contradiction between policy and actual operation." So that's why we often see that when buying a house or selling a house, it's a person who actually wears a needle, and a contract broker is often another person, and most of them are only a loan certificate, not a broker. " Mr. Guo suggested that buyers choose good word-of-mouth salesmen and companies. In the whole process of signing the contract, the mediator's words can only be referenced, all of which are based on the signature text. Behind
chaos: interest driven and poorly regulated
the proportion of consumers who have bought property intermediary services is up to 84.8%. Among them, 71.1% of consumers were subjected to telephone harassment, and 34.4% of consumers found intermediary prices. Visual
2 China 23 months morning, Shanghai Consumer Protection Committee held Shanghai real estate agency consumer satisfaction survey conference. The survey results released at
show that consumers are "satisfied" with 11% of the real estate agency industry, and "dissatisfied" accounts for 52%. The proportion of consumers who buy real estate agency services is up to 84.8%. Among them, 71.1% of consumers were suffering from telephone harassment, 34.4% of the consumers found intermediary prices, 15.2% of the intermediaries did not meet the parties, and 15.1% of the consumers found their real real estate information. In addition, there are still some problems such as extra unreasonable charges and malicious locking of the premises.
in consumer inspection, it was found that the latest housing sources on the 20% Internet were sold, and 41% of the housing prices were false, the actual price was 23% higher than the average price on the Internet, and the actual housing source was 56% incompatible with the online publicity. It is worth noting that consumers have only 21.6% rights protection after their rights and interests are infringed, and a large number of consumers choose to "swallow".
Dong Minhua believes that there are many reasons behind the chaos in the housing intermediary market. On the one hand, interest driven, some housing intermediaries in order to maximize profits in the market competition, at the expense of illegal operations. On the other hand, China's intermediary market lacks unified guidance and planning, lack of relevant legal system, lack of supervision, and lack of a unified management mechanism of good faith, which provides a chance to some unscrupulous intermediaries.