Ji'nan office market enters high inventory era, core area drives price
2013, green center, Shimao International Square and other super high-end office buildings into the market, so that the Ji'nan office market transaction average price from At the beginning of the year, 10100 yuan / m2 rose to 10991 yuan / square meter at the end of the year, rising by 8.8%. The office buildings concentrated in the Ji'nan Olympic area are basically stable because of the large supply. With the continuous supply of commercial land, the new supply of office buildings is expected to reach 500 thousand square meters in 2014, with an inventory of about 140 thousand square meters, up 60% from the same period last year. Entering the office market with high inventory, the Matthew effect will become more and more obvious.
Ji'nan's first high green center is expected to be put into use at the end of this year with
Green Center as the highest super high office building at present in Ji'nan, with the highlight of the landmark effect. Since pushing the market in March 2013, the area of the 30 tier 50 thousand party has been sold out at the average price of 20000 yuan / square meter. It is understood that at present, the office building above 30 layers of green space center is sold at 25000 yuan per square meter, which is the most expensive office building in the Ji'nan market. At the end of February, the Green Center sold more than 8000 square meters a day. The selling price of Shimao International Plaza, which is also located at the core business circle of Quancheng Road, has reached 20 thousand yuan a square meter. After the trial of Shimao department store and Shimao film city, the recent sales performance is good.
office products in hot areas in the center of the city are still in a state of short supply, but office buildings in non central sections are beginning to face a situation where prices are not rising and sales are difficult. In the most concentrated area of Ji'nan office buildings, most office buildings still sell for 11000 - 12000 yuan per square meter, and there is no obvious price increase since last year. The office price of the West Railway Station area and other sporadic areas is still maintained at the average price of 8000 yuan / square meter. Insiders told reporters that by the impact of regional passenger flow, businesses, including office buildings, are still keen to gather in the city centre. But the price of the city center is often high, and the demolition and land expropriation are more difficult than the new area. So there is not much new commercial supply, the office products are in a state of scarcity and the natural price is high. The supply of Ji'nan office buildings has been in a state of oversupply in recent years, and the stock has been rising in recent years. The inventory ratio has reached 11:1.
as the 300 meter Ji'nan first high building for the super high office building, and the design plan of the green center is 828 Dubai Harry fata, the first high building of the world's top high building, is the main design of the American SOM company. Its business office is the first to introduce the first super five star luxurious hardcover in the province. Mr. Li, who bought 4 whole layers of the green center, told reporters that his company was located in more than ten countries and chose the green center as the office place because the green center had surpassed the meaning of simple business office. "When we choose the office space, we will not only pay attention to the Office image but also the office image." Pay attention to the value added of its assets. The green space center is the tallest building in Ji'nan, and is located in the most core area of Ji'nan. It is a new business card of Ji'nan. It is irreplaceable and worth investing. "
offices in the East and West are mostly grade A offices, but their characteristics are relatively few. "The cost of adding special elements to the office products will also increase. In the area where the price is competitive, the developers are not willing to add too much additional cost in order to save cost and reduce the price." The industry said that it is precisely because of this, good office building prices are increasing, while ordinary office prices can not rise, sales are still bad.
rent and price match
according to the current rent situation of Ji'nan office building, the rental rate of office products, such as source street and mountain road plate, has reached more than 70%, and some hardware facilities are good for office products, the rental rate is close to 100%. Among them, the rental source street plate is the highest rent, the average daily rent price is 3.8 yuan per square meter, and the office building day rent of the Olympic block is only 2.3 yuan per square meter, and the rent price is also matched with the current office price. The personage of the industry told reporters: "the level of rent, mainly by the distance from the city center, the degree of commercial business atmosphere, such as the impact of factors such as the green center, Shimao International Square, such as office building, the surrounding commercial atmosphere, never worry about tenants, the natural future of the rent will also become more and more high. And the office building like the Olympic body area, because the stock is too large, the rental rate of some office buildings is only 30%, and the average price is also not up, Matthew effect is more and more obvious.