origin: Qilu one point reporter Liu Shuai Intern Xin Weidong according to "China Securities newspaper"
last year, Ji'nan Property Limited purchase administration After the introduction of the policy, the housing market of the secondary housing market has been reduced, but the volume of intermediary business has not changed much. In April 19th this year, after the upgrading of the Ji'nan Property Limited purchase policy, the second-hand housing supply was greatly reduced, the business volume of intermediary agencies was greatly affected, the income of brokers decreased, and some small intermediary agencies may flow.
last July, second-hand housing began to reduce
a broker Zhang Lili (pseudonym) told the Qilu Evening News reporter, "in October last year Ji'nan issued a temporary and urgent purchase policy, to the December 26th limit purchase policy. Every broker makes about two single home sales every month, and gets seven thousand or eight thousand yuan, which is two thousand or three thousand yuan lower than the income limit before October 2016. However, after the restriction policy was introduced last December 26th, the income of brokers increased, and about three orders per month, with a monthly income of about ten thousand yuan. The main reason may be that second-hand housing and new houses are relatively scarce. " Two other intermediaries in charge of the introduction, last year the purchase of Ji'nan's limited purchase policy did not have a greater impact on its performance, "no restrictions were too strict, there were destroyed, but also new buyers."
"after the introduction of the purchase policy in December 26th, home buyers were still watching, but a month later, the market was slowly warming, especially after February this year, the average price of house prices rose by nearly one thousand yuan. Second hand housing housing is also very small, housing source out of a set, not more than two weeks will be sold. Just need buyers to consider whether the purchase time compression. Zhang Lili said.
Zhang Lili analysis, the number of second-hand housing sources began to decrease in July last year, because house prices are slowly rising, and homeowners are waiting. Even after the restriction policy was released last October and the end of December, there are still homeowners who believe that prices will rise.
"in April, a homeowner hung up the house for 880 thousand yuan, resulting in an increase of 100 thousand yuan in the interview process. Eventually buyers can not choose a good housing source, or to buy 980 thousand yuan for this house. Zhang Lili said.
Zhang Lili revealed that there are other reasons for the reduction of housing prices. After the restriction policy was introduced in October last year, homeowners were worried about selling cheap and could not buy new houses after sale. One of the landlords she contacted had signed a purchase contract with the buyer, but the owner found that some of the houses were not as good as their own houses, but the price was higher than their own. The owner of the house was destroyed. "Again, it is the issue of the qualification of buying a house. In the first place, the owner of the house was also a blind sale, and the owner of the non Ji'nan household registered a house owner who knew that the buyer needed to pay social security to be eligible to buy a house, and he was afraid that he could not buy it, and he did not sell it.
5 telephone consultations a day to
now only 2
Zhang Lili said that last year, after the introduction of the purchase policy, the housing source was quite tense, which was also a problem faced by many intermediaries at that time. In order to find the source of the house, the major agencies have tried their best. "Since March, we have organized activities in two communities every Saturday to publicize our brand. In April 22nd, we also launched the "Earth Day" community activities, one advocating environmental protection, and two hope to absorb new housing sources. Reporters also noted that a number of agencies organized the "Earth Day" community activities in April 22nd to carry out brand promotion.
Zhang Lili said that the source of information absorbed by the community is very limited, "the number of specific data is difficult to count, but the decline of the hands is about 20%."
Zhang Lili said, in order to find second-hand housing, employees will query daily collection network, 58 city and other websites, collect personal housing information, telephone consultation with the owners. "At present, 60% to 70% of the volume of business comes from this." However, after the upgrading of the purchase policy in April 19th, the business volume of employees has also been greatly reduced. "The original employees received 5 phone calls every day, only 2 currently." Sun Fengmei, the chief executive of a second-hand house broker, said.