The "driver" of Zhejiang tea entering Lu
from the head of 28 to the store of 90, from the street of Ji'nan to the more than 100 people, from running his own tea house to.Amp, the most influential in the city, hellip.amp; hellip, who created these miracles, called Xia Zhanggui He is known as.Amp; mdash.amp; mdash.amp; mdash
Xia Zhang Gui in the tea market in southern Zhejiang Province. For more than ten years, he will be here to collect tea and bring home tea to the Shandong market.
editor in Ji'nan has such a group of people, they come from different places, speak different dialects, but because of the same dream to gather the Ji'nan tea wholesale market.Amp; mdash.amp; mdash.amp; mdash to bring home the traditional brand tea culture to Shandong, spread to the country. In order to realize this dream, they put the pain in their belly and carried the pressure on their shoulders. In the past ten years, with the expansion and standardization of the scale of the Ji'nan tea wholesale market, they have gradually changed from the tea merchants to the excellent brand dealers. Different ups and downs hide behind different entrepreneurial stories, and different sweat irrigated different development processes, but they all present different kinds of wonderful things. Recently, the newspaper reporter entered the tea market, interviewed the big brand tea merchants, understand their real stories in the process of entrepreneurship in Ji'nan, and feel the development of Ji'nan tea wholesale market for 17 years.
the seventh China (Ji'nan) International Tea Fair is approaching. Zhang Guijin has been engaged in preparations for the Lishui Tea Promotion Conference for several days. Since he became president of the Zhejiang Tea Industry Association, the busy rhythm has never changed. When reporters saw him, Xia Zhang Guizheng in his tea wholesale market in Ji'nan 501, the Lion Peak tea village, a smile, busy and calm.
shoulders shouldered
to make the most influential Tea Association in the city
compared with other tea merchants in Shandong Province, the number of tea merchants in Zhejiang is the largest. About half of Ji'nan's tea wholesale market is from Zhejiang. At the beginning of 2010, at the beginning of the establishment of the Hangzhou branch, people elected president and served as chairman of the Ji'nan branch of Xiaoshan Tea Association in 13 years. It is the first foreign branch of Zhejiang Tea Association in the history of the company. The responsibility of the president is very important. He claims that only the primary school culture is his intention, but other tea merchants say he has no diploma but has a culture. If you trust me, I will do well if you trust me. As long as I have this responsibility, I will try my best to serve you well. Since then, Xia Zhanggui has embarked on a busy road for the development of tea industry in his hometown. After the establishment of the Xiaoshan Tea Association, the Ji'nan branch of the Xiaoshan Tea Association has inherited the characteristics of the Ji'nan branch of the Xiaoshan Tea Association. At the beginning of its establishment, he took the lead from his own pocket and took out 10 thousand yuan as a fund. The 6 vice presidents also took 5000 yuan per person to solve the problem of fund shortage. At the same time, Zhejiang tea merchants in Shandong have this communication platform, just like having a home, a lot of loose sand, from then on twisted into a rope. Shortly after the establishment of the
Association, the tea Fair in 2011 was ushered in, and Xia Zhang Gui led the association to arrange the reception for the tea merchants from his hometown and bridge the production and marketing connection. At the same year, the association signed an agreement on production and marketing cooperation with Songyang Agricultural Bureau of Lishui for the first time. In 2012, the association also organized a group of member dealers to go to Songyang to participate in the Chinese tea merchant conference. The organization was supported by the organization. The tea merchants in the market were managed in order, and the channel of communication with the origin of the tea was established. Some of the sales problems and puzzles of the former dealers are difficult to reflect back upstream. Now what problems we meet can communicate through the association, which is more conducive to the docking of production and marketing, and good production and marketing. Zhu Xipeng, the Secretary General of the Shandong Branch, said.
now, the branch has become the most influential tea industry association in the whole city. From the first group of 37 members, to the second batch of 38, and then to the newly added 8 last year, this year, the tea merchants from Anhui, Henan, Fujian and other provinces have applied for joining. The branch of the enterprises in Shandong has gradually become the mainstay of tea merchants.
20 Shandong tea industry
Xia Zhang Gui is the Xiaoshan people of Hangzhou in Zhejiang. The apprenticeship began to be a woodworker at the age of 16, and the family began to run the tea garden at the age of 25 and contracted the tea factory, which brought him the fate of the tea. In 1993, at the age of 36, he came to Ji'nan alone with 200 kilograms of tea in his hometown and rented a nearly 28 square meter in Shan Shi Dong road.