Small tea, big economy, hundreds of Ji'nan tea merchants go to Songyang to collect tea.
reporter Lu Jinliang
tea has become a pillar industry in Songyang county. (Lu Jinliang)
the morning of 27, the Sixth China tea merchant conference and the Songyang silver monkey Tea Festival, held jointly by the China Tea Circulation Association, the China International Tea Culture Research Association and the Lishui Municipal People's government, opened in Songyang County of Zhejiang province. In recent years, Songyang county has insisted on taking the tea industry as the pillar industry of the rich and strong county, cultivating the tea industry, developing the tea economy, carrying forward the tea culture, holding the Chinese tea merchant conference and the Songyang silver monkey Tea Festival in successive years, making the regional brand of "the first county of Zhejiang ecological green tea", the "Chinese green tea gathering place" and the "Songyang silver monkey". "The tea brand, formed the whole county population 1/3 engaged in the tea industry, the total output value of agriculture 1/3 comes from the tea industry, the income of farmers 1/3 from the tea industry" development pattern. Songyang has become the national key tea producing county, the Chinese green tea collection and distribution and the green tea price index, and the tea market in South Zhejiang has become the first city of China green tea. Tea has become a green card for Songyang to move towards the whole country and integrate into the world. It has become an important window for the world to understand Songyang.
it is reported that Songyang county is located in the southwest mountainous area of Zhejiang Province. It is a national ecological demonstration county with a history of more than 1800 years of tea culture. In the middle of the basin, the central basin is called the "loose ancient plain", with its open and flat and "pine plain". Its soil layer is deep and its acid and alkali are suitable. It creates a unique natural condition for the formation of natural quality of tea. In recent years, with the improvement of tea cultivation technology and stir frying technology, Songyang tea has begun to go out. With high quality and suitable taste, Songyang fragrant tea has a large number of loyal consumers in Shandong.
tea merchant conference has become Songyang city card
it is understood that during the event, the organizers held the Songyang silver monkey tea king competition, the tea deep processing technology exchange, the Chinese tea deep processing Specialized Committee Establishment Conference, the hundred painters painting tea Township, the tea production and marketing conference, the national tea comprehensive utilization The tea ceremony of "the first city of China green tea" was held, and a series of tea cultural activities were awarded, such as the "Songyang silver monkey tea merchant" award and so on, to let the guests feel the unique charm of the thousand year ancient county and the tea hometown Songyang in the process of tea discussion, culture and new tea. The Chinese tea merchant conference and the Songyang silver monkey Tea Festival have become an important window to show the advantages of Songyang tea. It is also an important platform to promote the healthy development of the county economy. It is of great significance to promote the industrial transformation and expand the opening of the county. The Chinese tea merchant conference and the Songyang silver monkey Tea Festival further enhance the popularity of the tea market in southern Zhejiang and the "Songyang silver monkey" brand, and further display the long history of the tea culture in Songyang. At the same time, with festival activities as a link, we will share the green wealth with the local tea merchants to create a better future.
after years of efforts, with the help of tea merchants' conference and Tea Festival, the whole industrial chain of tea tea farmers tea merchants and tea industry has been presented in Songyang. The industrial status of the tea industry and the strong county is becoming more and more prominent, and the gold of the tea merchant conference and the Songyang silver monkey Tea Festival The sign is becoming brighter and brighter.
tea industry has become the pillar industry of Songyang
Songyang is the national ecological demonstration area, Zhejiang province historical and cultural city, since ancient times "the Peach Garden" reputation, beautiful landscape, Tazono Xiumi, simple folk, prosperous and prosperous, tea culture has a long history. For thousands of years, the tea has become an essential element in the daily life of the people of Songyang, and tea has become an essential element in the daily life of the people of Songyang. It has become an important part of the thick culture of Songyang.
it is understood that the county and county governments of Songyang, in conformity with the historical law of "flourishing tea in prosperity", actively advocate "tea as a national drink", and cultivate the tea industry as the pillar industry of the rich and strong county, and make the regional brand of "the first county of Zhejiang ecological green tea", the "Chinese green tea gathering place" and the "Songyang silver monkey" Tea brand. To speed up the cultivation of tea industry, develop tea economy and carry forward tea culture, the regional industrial characteristics of "hundred Li hundred Li tea in 100 Li village" have been rapidly formed, and the largest green tea industry market in the country has been nurtured - the tea market in southern Zhejiang Province. The "Songyang Silver monkey" brand has become a hundred of the public brands of Chinese agricultural products, with a brand value of 10.5 Hundreds of millions of dollars. In 2010, the total area of tea garden in the county was 110 thousand and 200 mu, the total output of tea was 9100 tons, the total output value was 643 million yuan, the contribution rate of the tea industry to increase the income of farmers reached 79.4%. The trade volume of tea market in South Zhejiang was 5.12 billion tons and the transaction amount was 1 billion 780 million yuan. The trade volume and volume of trade were the first in the province for many years, and the market and sales network spread throughout more than 20 provinces in China. The city links and drives 1 million acres of tea gardens in surrounding provinces and cities, and has a strong agglomeration effect to benefit the tea farmers in all directions.
a hundred Ji'nan tea merchants gathered in Songyang
recently, a hundred tea merchants in Ji'nan were gathered in Songyang under the leadership of the president of Ji'nan Tea Association, and more than 50% of Songyang incense tea was sold through the Shandong market. In Ji'nan, nearly 100 merchants sold Songyang tea by marketing. Many of them are Zhejiang people. They sell tea from their hometown to all parts of the country through the Ji'nan tea wholesale market, so that consumers can know more clearly about Matsuyo Ka tea.
reporters today also learned that tea merchants and tourists from Shanghai, Nanjing, Hebei, Sichuan and Beijing have arrived in addition to Shandong tea merchants. Tea merchants went to tea farmers to choose tea, smell smell and taste. Tea merchant Xia Zhang Guangxi managed tea in Ji'nan tea wholesale market for nearly 20 years. Songyang fragrant tea is one of his main tea types. "Songyang fragrant tea has a high aroma and strong flavor, which is in line with the taste of tea in the north. Fragrant tea is sold better in Shandong." Xia Zhanggui said. At the conference, in 2012 "Songyang silver monkey wind and cloud tea merchants", the Ji'nan tea wholesale market tea merchant, Xia Zhang Gui, Zheng Jianbiao was elected, and Ji'nan has become an important market for Songyang tea.
adjust the industrial structure to deal with the market change
in the face of the situation of the recent high-end tea sales, Wang Qing, standing vice president of the China Tea Circulation Association, said in an interview with the newspaper reporter: "this year, the impact of the wind on the tea industry is limited to the high-end tea industry. However, the proportion of high end tea in the whole tea chain is relatively small, and the impact on the whole tea industry is very small, and the situation of tea sales is generally good. Especially in the Shandong market, Shandong has become the largest province of tea consumption in China by virtue of the special feelings and tea drinking habits of Shandong people. This year, the tea sales situation has changed. The tea production district should adjust the industrial structure according to the market change of the market, strengthen the quality control and enhance the popularity of the products. At the opening ceremony of the
, the tea merchants' representative held the signing ceremony of the "Songyang declaration", which aims at rejecting excessive packaging and improving the quality of tea. Wang Qing said: "refusing excessive packaging is the only way for the virtuous cycle of tea industry. Tea enterprises should work hard on the quality control of tea, turn tea consumption habits from tea producing districts and counties, and the tea industry can go on the right track."