Re: Ji'nan 5 weekly black duck shops are all fake outlets, and they recruit students.
in the city of Han Zhou black duck shop in the city, the reporter said that want to join, the shopkeeper began to say they do not join. After repeated pleading, the owner of the shop said that if he paid 6000 yuan of tuition fees, he could teach technology. She said that if you want to do the Han Zhou black duck, you can go to Wuhan Han Zhou black duck diet culture management limited company to study, but also in Ji'nan, "in Ji'nan, you can learn more solid. But if we want store design and written authorization, there is no way we can give it to you.
subsequently, the reporter searched many online "black duck" to join the website. A website said, "Ji'nan Zhou black duck, small investment, simple and flexible operation mode, the production of black duck, family rental housing can be made, also can choose the way of sharing, small investment."
reporter called the website to call to join, the relevant person in charge introduced, Zhou black duck technical learning fee is 6000 yuan, the study content mainly includes the black duck production process and ingredients modulation, "general 7 days can learn, ensure that you do the same taste as we do."
, at the same time, he also introduced that the teacher who taught the technology was the original weekly black duck shop staff in Wuhan. "The most important sauce for the duck's neck is Wuhan's direct supply, and the taste is like the black duck of the orthodox week." He said that after the students learned the technology, they also had to buy this sauce bag from them. "One pack of 30 yuan can make more than 100 kilograms of meat."
"making a duck neck has a very high profit, which can generally reach 50%, and the risk is very low." This person introduces, they shop in Huaiyin District, the daily sales volume in the peak season can reach 1600 yuan.
the reporter suggested that he wanted to visit the kitchen. He said that the kitchen was a commercial secret. "Unless anyone pays, no one can enter." He also said that if the tuition is paid, it will also tell the students the cheapest way of feeding, the method of keeping the duck's neck fresh, "this duck's neck is kept fresh for a long time, if it is put into the freezer, it can be kept for a month."
[b] "don't worry about counterfeiting, can register the XX meat shop" [/b]
in case of a fake? Facing the question, the owner of the black duck shop in Huaiyin District said that this worry is superfluous, "in some places in Anhui and Jiangsu, the" Shanzhai "week black duck is very hot, the general turnover is below 500 thousand yuan. Zhou black duck is also lazy. The owner of Han Wei Zhou black duck franchisee said, "we have been" raged "in Ji'nan, and no one will come to fight for a holiday.
can you use the trademark "Zhou black duck" for business license and health license? The owner of the black duck store in Huaiyin District can register with "XXX meat shop", and then hang the black duck brand again. Another shop owner said that registration was difficult. They had been in Ji'nan for a long time, and the hygiene license had not been done.
, later, the reporter called Hubei Zhou black duck food Co., Ltd., its staff said, to ensure the quality of products, Zhou Heiya only do straight battalion, do not do join, at present there are no direct stores in Ji'nan, there are Zhou black duck signs are also Shanzhai products, they will consider field inspection, and take a fake rights protection. It is understood that Zhou black duck registered trademark in 2005 and was named "China famous trademark" in 2011. But the annoyance is that, because the industry is too low to enter the threshold, there are many Shanzhai "Zhou black duck" in all parts of the country, even in Jiangxi, the franchisee of the counterfeit week black duck has been angry at the business of the black duck store. To cope with Shanzhai products, Chou Black Duck had to protect their rights through judicial means. However, for many years, the "Shanzhai" week black duck was still banned repeatedly.
expert opinion
the cost of restaurant chain fraud is too high
Zhou Heiya has been repeatedly suffered from "Shanzhai". In May 2012, some netizens broke the news that the week's black duck used a variety of food additives and preservatives, causing a lot of concern. Zhou Heiya subsequently denied it. Although the Wuhan Municipal Quality Supervision Bureau reported that the 2 batches of the weekly black duck neck and duck's wings did not check the food additives, the indexes of the 6 batch products that were checked last year were also in line with the state related food safety standards, but the repair of market confidence also needed time; in addition, Zhou black duck was also "black week black". The quality of duck is not qualified, and there is brand risk.
industry insiders say that Li Gui is not worried about the weekly black duck family. Most Chinese chain restaurants have encountered similar problems.
why so many rampant Li Gui "famous brand"? The people said that, on the one hand, the legal concept of some entrepreneurs is weak, greed to take the shortcut, imitating the chain has a certain impact on the market, usually even the shop decoration color is the same, the shop assistant's clothing similar. Another important reason is that the cost of protecting the rights against counterfeiting is too high and the difficulty is too great. If "Li Gui" in the field, forensics is more troublesome, to others in the shop photo, often encounter the camera smashed, people beaten. At the same time, from forensics to the court's first instance, second instance, and then enforcement, and so on, the lawsuit won, and the time passed one or two years. Related links
"golden week black duck" was fined 100 thousand
the black duck brand on the market is mixed up, often making people "stupid and not clear". Recently, East Lake industry and Commerce Branch made a 100 thousand yuan punishment to merchants who produced "black duck of Golden Week", because they violated the right to use the registered trademark of the authentic "black duck".
Hubei Zhou black duck company complained to the industry and Commerce Department: the name of the "golden week black duck" was misleading, misleading the consumer and violating the exclusive right to use the registered trademark of "Zhou black duck". The industry and Commerce Department immediately came to the catering company and found that there was a carefully decorated model shop in the company with a sign marked "black duck" on the top of the door. There are still a lot of leaflets, such as "golden week black duck", "golden week black duck, I love her", product packaging boxes and packaging bags.
industry and Commerce survey found that the catering company owner bear has always wanted to do the business of the plate duck, and also wanted to take the "weekly black duck" to make the business red. So he struggled to find a registered trademark called "Golden Week". The word "Zhou" was finally tied up with "Zhou black duck". Xiong and trademark holders reached the trademark transfer agreement and began to use the "Golden Week" trademark. When the "smart" bear was packed with printed duck products, it added two words "black duck" after the "Golden Week", so the "golden week black duck" was born.
Huo Lin lawyer of Huizhou law firm believes that the catering company and Zhou black duck business is the same kind of commodity, causing confusion and misrecognition of consumers, which constitutes a tort, and "Zhou black duck" is a well-known trademark in the country. It is protected by the national law in accordance with the law. East Lake industry and Commerce Department confiscated and destroyed the catering company's tort package bags, packing boxes, shop signs, publicity sheets and so on, and fined 100 thousand yuan for the company's trademark infringement. (according to the Wuhan Evening News)