Hong Mao medicinal liquor, a national treasure grade medicinal liquor with Chinese medicine quasi name. However, in recent years, the liquor has suffered negative publicity from excessive publicity and being stopped. Recently, consumers in Ji'nan also made 12345 complaints about the public service hotline. What kind of product is a Hong Kong medicinal liquor that has been known for over 270 years?
the lingering consumer
"messy, it's a mess! I really don't want to deal with them again! We're all scared of the old two!" Ms. Wang, the citizen, has a lingering heart.
Ms. Wang and her wife are more than 70 years old, and their children are not around. A few days ago, she learned about Hong Mei medicinal liquor through TV commercials and dialed the order phone number. The other party delivered 3 bottles of Hong Mao medicinal liquor (265 yuan per bottle), and Ms. Wang opened a bottle and drank a little. Because his wife is not good, also drink a little.
which is the beginning of nightmares. Ms Wang had high blood pressure and cataracts, and her vision blurred immediately after drinking. The old friend has not had any adverse reactions for a while. But that night, the old companion had a dizzy symptom. This made Ms Wang panicked. "Is it not advertised that many diseases can be treated? How can it happen?" on the second day, Ms. Wang called the order phone to explain the situation. The other side replied that Miss Wang did not pay attention to the related matters when taking drugs. "How to buy no explanation?" Ms. Wang is very strange, "we are old two can not continue to use, the age, in case of a big problem how to do?" in Ms. Wang's repeated negotiation, the other party finally agreed to return two bottles of unsealed wine for return treatment.
has been suspended to sell
in a "health special issue" in Ji'nan Shun Tian Da pharmacy. The reporter found photos taken by Chen Baoguo, Zhang Tielin, De Dema, De Dema, regson and Huang Jianxiang on the right side of the second edition. Above Huang Jianxiang's photo, there were some Huang Jian. Xiang said in name: "Hong Mao medicinal liquor is a medicine rather than an ordinary health wine. Its main function is to treat diseases."
in the top position of the third edition of the newspaper, a line of the headlines of a row of "a little meal at Hong Mao can't break" is very eye-catching, but the article under the title is not a description of the special effects of Hong Kong medicinal liquor on various diseases.
a citizen who has once recorded advertising for other brand health products told reporters that many people did not use the product at all when a lot of health care products were asked to record advertising, "but the business will be given free gifts for the public to record advertising and do not know Hong Mao. Is it a similar situation? "
according to the fourteenth article of the advertising law of China, the advertising of drugs and medical instruments shall not contain unscientific assertions or guarantees of unscientific expression of efficacy; it cannot contain a description of the cure rate or efficiency; not to compare with the efficacy and safety of other medicines and medical instruments; The advantages and disadvantages are proved by the name and image of medical research institutions, academic institutions, medical institutions or experts, doctors and patients.
reporter noticed that on the outer packing of Hong Mao's medicinal liquor, the words "OTC" and "Chinese medicine" are marked. In the consultation, the order center and the sales point staff all indicate that this is a kind of regular medicine. However, according to media reports, the Tianjin food and Drug Administration issued a notice last year, due to the serious misleading of the content of the advertising content, and decided to enforce the administrative coercive measures for the suspension of sales of "Hong Mao medicinal liquor".
in fact, it has been questioned by consumers and has been investigated and dealt with many times, and many places have been killed on its products. On the eve of the 2010 Spring Festival, China Commercial Federation media shopping Specialized Committee (hereinafter referred to as the media shopping Commission) carried out the third infraction advertisement bulletin. The famous film star Chen Baoguo was notified because he participated in the advertisement of "Hong Mao medicinal liquor". Similarly, before the Spring Festival, Hong Mao medicinal liquor was suspended from sales by industry and commerce departments in Hainan, Hunan and other places.
it is also reported that Hong Mei medicinal liquor gradually weakened towards the end of the 90s, and eventually disappeared from the eyes of consumers. After reemerging, the annual sales volume has exceeded 100 million yuan, driven by the strong advertising campaign. At present, Ji'nan's Hong Mao medicinal liquor sales point has spread to most drugstores.
the use of the effect of no unified statement
in March 14th, the reporter in the identity of the buyers of a few drugstores near the Grand View Garden, interviews, the interview, the staff of the drugstores to Hong Mao drug use range and taboo differences.
Daguan drugstore, Summer Palace medicine shop, gargle civilian large drugstore staff all said that diabetes patients can take Hong Mao medicine wine, Grand View drugstore and Summer Palace pharmacy staff even said, Hong Mao medicine wine for diabetes patients have a certain therapeutic effect.
Hong Ji Tang pharmacy, Shun Tian big pharmacy staff but told reporters that because of Hong Mao medicinal liquor contains sugar ingredients, diabetic patients and people with diabetes history can not take Hong Mao medicine wine. On the issue of taking Hong Mao medicinal liquor as a course of treatment, there is also a great difference between the staff of the drugstores near the Grand View Garden and the staff of the Hong Mao health line. The drugstores near Daguan garden, in addition to the gargling jade populace pharmacy staff, said Hong Mao medicine wine was 6 bottles of 1 courses, the rest of the drugstores indicated that Hong Mao medicinal liquor was 2 bottles of 1 courses. But hung lung health line staff said, Hong Mao medicinal liquor for 3 bottles of 1 courses. On the one hand, the staff of the drugstore are very sure of the effect of the use of the herbal liquor, on the other hand, the effect of the hypertension, such as the hypertension of the journalists, can not be given a definite answer. It will be very effective after taking it. A staff member of the drug store even said that "Hong Mao medicinal liquor did not drink uncomfortably". At 14:23 on March 14th, the reporter called the Ji'nan Hong Mao medicinal liquor ordering center on the grounds of consulting the elders. "My parents have a bit high blood pressure, can they drink the Hong Mao medicinal liquor?" the reporter just said, the other side said yes.
"how much is high pressure?" asked the other party
later, the other side began to ask the reporter's address and indicated that he could deliver the goods to the door. "What's the difference between home delivery and buying in a drugstore?" "we also deliver goods for a lot of drugstores, but if you order from us, we can get a direct return visit after setting up a file, and you can get a return visit in the drugstore. Do you know that?"
you also introduced the efficacy of Hong Kong herbal medicine to reporters. And course of treatment, and said that now "buy six gifts one", of which 3 bottles for a course of treatment. The reporter wanted to hang up the phone on the grounds that he needed to discuss with his parents. The other person said he was a doctor, so he could call her for an order.
by inquiring the relevant database of the State Food and drug administration, Hong Mao medicinal liquor is Chinese medicine, the dosage form is liquor, the approval number is the Chinese medicine quasi word Z15020795. According to the drug instructions, the drug is prohibited by children and pregnant women; those with Yin deficiency and yang hyperactivity are prohibited; liver and kidney insufficiency and alcohol allergy are prohibited. When taking the medicine, we should not take other diarrhea and nourishing traditional Chinese medicine at the same time during the medication; the hot arthralgia is not applicable, mainly manifested in joint swelling and pain such as burning, pain fever, pain channeling and pain, dry mouth and lip dryness; people with chronic diseases such as hypertension, heart disease and diabetes should be taken under the guidance of doctors; take medicine for 7 days. No relief, should go to the hospital; strictly according to the usage and dosage, the old body weak should be taken under the guidance of the doctor; the drug allergy should be forbidden, the allergic person should be used carefully; if other drugs are being used, the doctor or pharmacist should be consulted before using the medicine.