olive oil this year has become a gift for the Mid Autumn Festival.
Wen / film reporter Li Li
approaching Mid Autumn Festival, the gift market is unusually hot, and all the major supermarkets have also set up promotional counters for olive oil. But many people reflect that when they choose olive oil, they are often confused.
promoters say differently, consumers are confused
"we are imported from Spain, and the quality is absolutely the best." "Olive oil is the most authentic in Italy, and its taste is very good." "We have just left more than 30 group gift boxes, which are very nice." On the 19 day, when Ms. Xu bought olive oil in a large supermarket on the street, it was "Besieged" by four or five promoters. Ms. Xu was temporarily confused by the olive oil from various brands and producing areas.
Ms. Xu said that the olive oil recommended by the promoters has different brands from various countries, such as Italy, Spain, Greece and other countries. There are different kinds of special primary press, refining, and organic initial press, which are very different in price. Some are sold to three hundred or four hundred yuan, five hundred or six hundred yuan, and dozens of yuan. She really does not know. How to choose.
19 afternoon, the reporter came to several large supermarkets to ask salesmen one by one, and their statements were different. It is said that France is good, some say Spain is the best, and the best is Greece. As for the content of professional standards such as discrimination of good and bad, it can not be said.
olive oil sales doubled, as gifts become mainstream
"according to our statistics, the sales of olive oil in the Mid Autumn Festival is two times that of normal times, and there are many gifts." Ranieri, general agent of Ji'nan brand olive oil in Italy, Zhang Canting said that olive oil is becoming a high-end gift for people to visit relatives and friends.
"olive oil is mainly produced in Italy, Spain and Greece, and the shelf life is generally about 2 years." Zhang Canting said that at present, the domestic market of olive oil is more complex, the larger sales of olive oil have two extremes, the low price and the high price of the sales are very good.
why does olive oil attract consumers so much? Zhang Canting explained that, compared with peanut oil, olive oil has a higher price, an average of about 100 yuan, but a higher nutritional value of olive oil and a particularly high content of monounsaturated fatty acids, which can effectively prevent cardiovascular diseases and arteriosclerosis, and is suitable for people of all ages to eat, and is said to have cosmetic effects. .
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to choose the price of
price: because China is not the origin of olive oil, mainly rely on import, so the price is higher. The quality of olive oil is about 100 yuan per kilogram, and the cheap olive oil should not be cheap.
two see origin: the main producing country of olive oil is concentrated on the Mediterranean coast and the emerging countries such as South Africa, Australia, Chile, Argentina and so on. If the country is not clearly identified, the quality of the oil can not be assured.
three level: olive oil has extra virgin olive oil, olive oil and refined olive oil. The former can be directly consumed as the best in olive oil, which is usually expensive. Today, Organic Virgin Olive oil is also found in the market. It is made from organic olive fruit and has the best quality, and of course the price is higher.