Re: spent three years on picture books for children aged more than 20000, and parents fell into fear of choice.
the foreign version of the picture book is not in accordance with the national conditions
parents' attention to reading, behind the two years the rapid expansion of the children's book industry. In 2016, children's publishing was blowout. More than 540 publishing houses in more than 580 publishing houses participated in the competition of children's books. With the release of two children, the picture book industry is considered to usher in another "golden ten years". Many books, rich channels of purchase, since the spread of media reading, such as springing up, but many mothers have fallen into the "choice of phobia", or fell into the picture book reading "traps and misunderstandings."
recently, Zhao Nan, a young mother, found a set of "baby bear picture books" that she bought is pirated, which makes her feel nauseous than eating a fly. "The imitation of the regular publishing house is similar to that of Sasaki Yoko, but it is far from exquisite. Ordinary people can not tell whether it is Li Gui or Li Kui." According to media reports, last year, star Li Xiaolu took her daughter sweet to do public welfare to read, she held the famous picture book, "guess how much I love you" is also a pirate. Industries that are developing rapidly are often mixed up. Many mothers can only learn from one another. They have accumulated experience in identifying pirated books in actual combat.
and in accordance with the praise of the book, Sun Fang found that the purchase is all the introduction of the picture book, very rare original, and the original has been criticized "little child interest" "good to teach". Take a large number of Japanese picture books purchased, for example, sun Fang said that they were not suitable for Chinese children and Chinese families in reading their children. "For example, the famous" I am full "is full of Japanese food culture," lift up "in the promotion of sumo, such as sumo culture, the super famous" starting series "is all Japanese architecture and scenery, the children have little resonance. Sun Fang's view is that the picture books are very good, and she does not oppose the children's contact with multiculturalism, but it is more likely that children can learn more about our own customs, throttle, scenery and human social life when they are young.
change ideas to discarded preaching
original to usher in the spring
more than the interviewees, in fact, the picture book industry is in the current dilemma: the foreign version of the picture book monopoly market, plagiarism emerge in an endless stream, the original outstanding picture book is a large area missing. Liu Lei, deputy editor in chief of the publishing house, told reporters that because the introduction of the picture book only needs to be translated, the design of the works is not Tai Feijin, it is not easy to take a curve. In the ten years of rapid development of the picture book, the domestic publishing houses are first to do the introduction of the picture book. That's right.
when parents most want to see "add Chinese elements, transfer traditional culture and suit the Chinese family concept" when the original picture book rises, Liu Lei, who has worked in the picture book industry for many years, said, "to do original picture books is an unsuccessful process. It is urgent to draw talents, but also need good writers to tell stories, graphic and text." The match should also be the best, the very test. The picture book is a highly professional industry. The original picture books are invested heavily and the production cycle is very long, leading to the slow emergence of good original works.
but as the "prepayment" of the introduction of copyright is getting higher and higher, many publishers have been unable to play the introduction, and more publishers also realize that the introduction is not a universal key, and can not be sold in the hands of them. The original picture book industry seems to be ushering in a big era, and has been leveraging the impact stage of the picture book version. Liu Lei also said that in fact, the industry has realized that it can not only do the introduction, but also on this basis to do the original, and start the layout, and there are some good works, such as "Reunion", "old tires", "this is twenty-four throttle", "run town" and so on, in the last two years, the "time award" also selected a number of outstanding original picture books.
but the original picture book is a process that needs to be seriously grinded and replaced by the thought of "preaching". As long as the reader is patient enough, it will wait for the original spring.
"less anxiety,
more exploration"
Liu Yan also encountered many confusion and annoyance in parent-child reading. "The biggest confusion is that we have a wall book, but children really do not like much. For example, "little joy card" and other picture books have wrong guidance on children, teach children not to eat vegetables and other behaviors. I am also very angry with white flowers, and I also cause a waste. " She said that some of the "net red" picture books are actually exaggerated by some marketing, not so warm and interesting, and some picture books involving death and pain are not necessarily suitable for children.
confusion and misunderstanding, do we really need to intervene early in children's reading? Experts believe that the answer is positive, but specific problems should be analyzed. "Parents believe that the picture book" bad heart "behavior, in fact, for children is not necessarily. Many parents are too anxious not to allow that child to deprive their children of the pleasure of reading. Less anxiety and more exploration. " Children's reading promoters and porpoise Bookstore planners told Li Ping that children could not be restricted by adult values. "Many books, seemingly good books, tell children the truth, right and wrong, and educate children, but this is just a bad book. It is very utilitarian to ask the child to understand the wisdom and truth in the book, and the reading will be discounted.