China's 89 online education projects received more than $560 million in total investment.
NetEase tech news author Wang Yisu
day before, the first "future star" online teaching by the good future hand in hand with the Shanghai Network The CEO venture camp is held in Beijing. The "China online education industry panorama" revealed by the "future star" project group shows that 89 online education projects have been invested in China, involving more than $560 million in total investment. Since 2013 alone, the amount of investment and financing in the market has reached US $197 million.
among investors involved in online education, there are both VC, PE, and Baidu, Tencent, Alibaba, NetEase, and the giant of educational institutions. In the United States, the total amount of investment generated in the field of educational technology last year amounted to 1 billion 250 million US dollars, equivalent to 6 times that of China. It is estimated that China's online education will have a "blowout" in 2015, with a market scale of 120 billion yuan, and the next annual growth rate will reach 19%.
integrated IT oranges, mustard heaps, future star cadets, 36kr and CV Source, 692 projects in China constitute a panorama of online education industry, of which 57 projects have stopped operating, the death rate of the project is about 8.2%, and the death rate of Chinese group buying websites has soared to 86%. Roughly calculated, the average annual revenue of each online education project can reach 189 million yuan.
from the "Chinese online education industry panorama", we can see that primary and secondary schools, adult foreign languages and pre-school are the hot areas of entrepreneurship, accounting for 18%, 17% and 15% respectively, but in the eyes of the venture, adult foreign languages are worth investing in the preschool, and the primary and secondary schools still need to be explored; in addition, most entrepreneurs tend to do content or work. With the single product and the most popular products, the market only provides 17 projects. Only in the choice of business mode, B2C obtains the dual recognition of the capital side and the entrepreneur.
, can B2C mode represent the future of online education? From the American experience, the answer is negative. Personalized and customized C2B products will increase gradually. The big data analysis from single product to compound product, O2O fusion and student behavior is the future trend of industry development.
it is reported that "future stars" will continue to match entrepreneurs, such as media, investment, incubator and other supporting business services, to accelerate the construction of the online education industry ecosystem. In the past year, the good future is 150 million yuan to invest in the baby tree, and the 50 million acquisition of graduate school network, these Internet communities and the good future of the E degree education community formed a cluster effect.