This year's Spring Festival falls on Valentine's day. Ji'nan gold jewelry sells well.
source: Ji'nan daily
15 yuan per gram reduction, time limit snap, manual fee... During the golden week of the Spring Festival, Ji'nan's big merchants and gold brand stores have launched promotional activities to attract many consumers to choose and buy, and the sales of gold products are welcome.
Spring Festival is the traditional peak season for gold sales. Recently, the major gold brands have made articles about jewelry such as zodiac and mascot. 10, the reporter in the Heze store in Ginza, the store, almost every gold cabinet is crowded, young consumers occupy 80%, in the twelve zodiac, Buddha, transport beads and other pendants before the appearance of the queue and selection of gold. "Now that life is really good, you have to queue up for gold jewelry." Ms. Wang, who was "pushed out", couldn't help sighing. "The price of gold has not been up and down in recent times, and the counters are often crowded on these two days." Zhou Dafu sales staff told reporters that the current thousand dollars 430 yuan / gram, 15 yuan per gram, this year, the Spring Festival and Valentine's day recoincide, so many young consumers come to choose gold, small gram heavy ornaments can sell a hundred pieces a day.
since October last year, the international gold price has dropped $1800 / ounce after the failure, and the retail price of the gold market is also dropping. With the arrival of the peak season of gold sales, the price of gold has gradually stabilized, and the average price of the market has remained at around 400 yuan per gram. In this regard, the industry has said that at present, China's per capita gold possession is less than 5 grams, and the global per capita gold possession is 20 grams, so China's gold jewelry market has a broad prospect. Moreover, many international agencies have expressed optimism about the gold price trend in 2013, which will further push up the gold purchase boom.