reporter Qu Xuan
this year, there have been people in the industry predicted that cotton prices will rise, will be like an infectious virus, first spread to the fabric industry, and then to the printing and dyeing, clothing and accessories manufacturing industry. The rising cost will affect the entire industrial chain of textile and clothing.
the fact is that in the first half of this year, because of sufficient stock of raw materials, the price rise of cotton did not seem to be reflected in spring clothes and summer clothes. Until the fall, the "symptoms" finally broke out, and the average price of the autumn loading was 2. The consumers in Ji'nan had to face up to the "price syndrome of cotton".
after the autumn market, prices rose
after the weather turned cool, autumn clothes went on sale. Reporters recently visited Chai Kou clothing market, Ginza mall, and expensive stores and other stores found that more than half of the autumn clothing showed a trend of price increases.
in the wholesale clothing market, a woman's store owner Xu told a reporter that her five or six brands of the autumn clothing of the goods were increased by 10% - 20%, of which cotton clothing increased more than other materials, and the price has also made the corresponding adjustment. "British Dammam", "characteristic dragon" and other trousers shop owner said, the same style of trousers, last year sold 80 yuan, this year is sold about 90 yuan, the purchase price is more than 10 yuan per year higher than last year. The price range of
brand clothing is also more obvious. There is hardly any clothing less than 300 yuan in the "Ginza Teddy" children's wear store. The salesperson said that last autumn there were still many prices at 198 yuan and 298 yuan. A women's clothing brand sales staff also said that this year, the new autumn clothing overall rise in about 20%, last year the most expensive fall of the brand is more than 600 yuan, and the new autumn clothing price range is 500 yuan -800 yuan per piece.
more underwear products with pure cotton are also rising, three gun underwear salesman said, has received the notice from the Shanghai headquarters, the original price of 238 yuan a set of thin warm underwear, from September unified to 258 yuan.
appreciation Shu Fang clothing studio Ma said that the cotton fabric began to rise since April this year, and up to now, the average increase of 1-3 yuan per meter.
cotton price increase is mainly due to
many sports brands also announced a high price. According to the data provided by China apparel network, the sportswear brand "Lining" announced in June that the retail price of clothing products will increase by 17.9% in the fourth quarter of this year.
XTEP, a sportswear brand, issued a half year report last week. It reported that the average selling price of its clothing products reached 52.5 yuan, with an average rise of 13.9% in half a year.
in addition, another sports brand "Anta" reported that in the first half of this year, "Anta" clothing prices rose by 7.1%.
according to the statistics of Qingdao customs, the import cotton in Shandong port increased by 65.1% and 1.3 times respectively, up 39% over the first 7 months of this year.
the price of the local wholesale market in Ji'nan is also very obvious, including warm underwear, home clothing, infant clothing, underwear and other clothing with cotton as the main raw material, the rise of 15%-20%.
cotton prices are rising, which is recognized as the cause of the rise in clothing prices.
reporter interviewed Ji'nan ocean textile, Sanqi textile, Yuan head knitting and other companies. All the staff said that most of the cotton sources used by the garment manufacturers in Ji'nan were Xinjiang cotton, real estate cotton and imported cotton. When cotton prices started to rise in April and May, many enterprises still had stocks, so they were not immediately reflected in ready-made garments. After two or three months' consumption, the price of cotton yarn has increased by more than 30%, which has a great impact on the production of enterprises. Some enterprises even encountered difficulties in the operation of funds.
wholesalers cry out better than
brand clothing, and some small and medium clothing wholesalers are getting worse in the face of price rises, and the rise in raw materials is in a dilemma. "Manufacturers are forced to raise prices under the pressure of cost, but as wholesalers, we fear that prices will scare off retailers and customers, and it is difficult to digest cost pressures..." A clothing wholesaler said. "Brand agents are different from us. Their profits are higher and the cost impact is not so great. Moreover, they have advantages over us and the cost of transferring is easier.
insiders said: "cotton prices will continue to rise. On the one hand, many cotton suppliers have been reluctant to sell, they look forward to higher prices, causing the higher supply of the cotton market, on the other hand, the real cotton demand in autumn and winter. This will inevitably increase the price of the downstream clothing. " "The prediction of the price rise of downstream garment enterprises is likely to break out in the second half of this year." Qi boss, who does the wholesale business of foreign trade clothing, said that the amount of cotton used in autumn and winter fabrics was even larger. The price of fabrics had already increased, and cotton prices remained high. Therefore, our new autumn wear prices are higher than before, and we can only raise prices. However, the price is not up to much. The price is now high and we can't afford it. We can only win at a low price.
the southern rainstorm hindered the autumn dress renewal
a lot of shopkeepers said they were from Guangdong, Fujian, Hubei and other places, and these places were affected by floods and floods, directly affecting the new clothes. The average purchase price has risen by more than ten yuan to tens of dollars.
reporter contacted Mr. Zhang by telephone to the head of the Dongguan garment cowboy garment factory. He said that the rainstorm in the previous period did have a certain impact on the clothing factory. The warehouse in some factories had been disrepair, so the clothing in the library was soaked after a long storm.
at present, there are still some factories in the mountain areas that have stopped working because of the danger of landslides. Most of the factories can operate normally, but the work efficiency is more than 40% lower than that in the past.
cotton prices will still be seen in the market for
Securities Industry Analyst Wang Quan said from last week, Turpan began to have flowers and cotton purchasers in succession, 4 yuan a jin of seed cotton has broken the history record, but the acquisition is also quite difficult. The price of new flowers in some places is 4.1 yuan per Jin. According to the local cottonseed price of 2.1 yuan / kg, plus 500 yuan processing fee and 100 yuan profit, the cost of water, impurities and wastage can be removed. The cost of new flowers reached 18000 yuan / ton. Compared with 13000 yuan last year, the price was raised by 5000 yuan directly, and the increase was 38.46%.
raw material acquisition tension, downstream production enterprises demand for cotton has continued to rise. In 2010, after the baptism of the financial crisis, the economic situation both at home and abroad has been further improved, and the export of textile and clothing has also shown a rapid growth momentum. It is estimated that the global demand for cotton is still larger than that of cotton in 2011. Overall, the global cotton supply and demand situation in 2011 will continue to be tight.
the good factor in the market consumption level is strengthening, the September textile boom is coming, the domestic and foreign market market is recovering well. It is expected that under the tight supply of supply, the cotton market will continue to rise.
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the fashion color of this fall is deeper than last year, but it is not a complete dark color, but a sense of nostalgia with a different texture. A lot of lace and wrinkle exaggerated styles on the streets last year have already completed the "historical mission" and are being used for future use by the lovely beauty eyebrow revenue wardrobe. This year, these lace and wrinkled elements will become very convergent and will only appear on the cuffs as a decoration.
designer predicts that this fall will be the short style jacket of the popular pilot, which is especially suitable for the Orientals, and the most likely to reflect the vitality. The new proportion of shirts is once again in the forefront of fashion with charming posture. Hanging cuffs, lifting shoulders and the folding effect of striping are the key.
in addition, T - shirts are still more popular technology, embroidery, nail beads, printing, and seals, and so on, all are playing the craft; and to the shirt, the emphasis is fabric and accessories, such as buttons, belt buckle, ribbon, pants are very popular camouflage color. Also pay much attention to some bags of pants, nail some buckle, a little feminine, and the second half of last year to this year's men's T - shirts have a lot of nail beads, but also very neutral or biased female practice.
style: mashup adds more charm
Though the style of this autumn is simple and neat, it is the keynote. But if you think everything is monotonous and simple, it will not keep up with the trend. The styles of clothes can be concise, but the collocation needs to be displayed. Stacked and mixed games will be staged in the golden autumn, through a creative stack of stacked, delineating the casual style of the new style, showing different pleasant scenery in the past. It is the highest level of mixed collocation, which is clear in hierarchy and loose in structure.
, however, if you want to mix the eye catching effect, you have to discard the previous concept of dress: unity of color and cloth. When you mix up, you must choose a dress that is different from the clothes of the whole body. For example, in cotton clothes, you should remember to match the silk with color. Because all the cloth without luster will feel very heavy, so you can use silk clothing, or metal colored fabric to match, and the color is too monotonous or darkening, it will lack bright spots, too much color is not good, because from the aesthetic point of view, the best color of the body is better than three kinds. .
to add more charm to their own mix and match, the bold and exaggerated necklace, bracelet and other decorations are the necessities of this autumn. When choosing these decorations, choose the bigger and more luxurious ones. Meticulous close fitting, mix and match effects, exaggerated decorations, outlined the elegant and elegant autumn style.
fabric: clothing material protruding diversity combined with
a costume designer surnamed Wei told reporters that this autumn fabric is popular, very casual, because it is wrinkled, but it is wrinkled, just like the lazy people do not want to iron it is like it to relax the feeling. It will not make people tense, and the linen clothes will be casual and relaxed.
Color: Red becomes the early autumn dotted
in a store, the red appears particularly prominent, the big red, the fresh and sweet pink, the elegant and noble purple red and so on become the main style of the store. It is said that this year there is a leap July, according to Chinese traditional folk saying, red has a moral meaning, so the store with red as the main color of the clothing brand, in the autumn dress is a little special. Red is also the color of autumn, perhaps the owner's hobby, perhaps the main color of the brand.