Ji'nan City website released false housing intermediary bait to attract housing users.
source: Shandong commercial newspaper sun
recently, the CCTV exposure search room, the market, the 58 cities and other websites are mostly empty. False information, many owners in Ji'nan, Shandong, also found this phenomenon when looking for housing. The website was questioned because it could not guarantee the authenticity of its information. Reporter interviewed these several e-commerce, learned that the screening false housing needs the website to carry on the artificial recognition, so the cost is huge almost impossible, so the false house can not be completely eliminated for a time.
a lot of graduates are busy renting a house recently. They found a cheap room on the site a minute ago and called and asked, but they knew it was gone. In response to this problem, the reporter learned from an intermediary practitioner, there are more false information in renting houses. "Rent is different from buying a house, buying a house is more prudent, and there is a choice of new housing; rent is more urgent, the owner is more active, the intermediary is to seize this psychological, often send a false house to attract renters," this intermediary practitioner told reporters.
it is reported that most owners have regional requirements, but at a time this region is not likely to have too much housing, so the intermediary will choose to attract renting people. "They call to inquire about the false house, we regret to say that we have rented it, and then render the tension and hottest of the room in this area, and then ask him whether he needs to recommend other sources so that he can get on the line to facilitate the promotion of the business."
"the housing supply is too fake, find one, no more; ask again, no more." I believe that many people who search for housing through websites have such feelings. It is reported that the false housing source of the website also has two or three lines of cities, and the first tier cities are few.
Ji'nan house source more rely on "online identification"
it is reported that the 58 city "Beijing Railway Station" in January online personal certification of the source, these houses are called to ensure 100% manual verification, and achieved a certain effect, real housing has been guaranteed more than before. However, the website did not start the artificial authentication of JiNan Railway Station, but the provincial city's online listings were only edited by "online identification". On the other hand, intermediary practitioners to reporters, Beijing, Shanghai, such a line of urban regular intermediary many, they are the housing management departments and self - reputation constraints, generally do not send fake houses. However, the two or three line cities are different. Now the competition is not benign. The piracy photos between the intermediaries are widespread, so there are more fake houses. "It is not a problem of two websites. This is the common problem of the whole website and the intermediary of the real estate." A staff member of the public relations department of the network told reporters that the source of the house will be identified first, and the system is recognized after the identification is passed, but the so-called artificial recognition is limited to "online recognition". Because the website editor is not a broker, it is impossible to know each of the houses, so they are screened. The source of the house is not comprehensive.
for media exposure of the site of the site source photos 99% pieced together, 58 city public relations department staff told reporters that the website does not want to go on the false house, not the website is not more than this, but it is really difficult to screen. "If you want to thoroughly authenticated housing, you can only do manual fieldwork. This will take a lot of time and manpower costs, and at present we have only started the Beijing, and we need to wait for the further development of the website to have more investment. "