Author: Chen Weimin
"that twenty years" world tour of the JiNan Railway Station Na Ying leaning. The Propaganda Department of
since last November, the market for performing arts in provincial capital has been booming. Famous singers such as Chyi Chin, Emil Chau and Na Ying held personal concerts, and the elegant art events such as the Lang Lang Piano Concert, the Belarus National Grand Theater ballet and the Hamburg Symphony Orchestra in Germany have also achieved great success. At the beginning of the year, the performing arts market in Ji'nan showed a good trend of high grade, large quantity and good box office. In order to explore the profound reasons for the unprecedented prosperity of the city's performing arts market in the near future, summarize the successful experience of promoting the flourishing development of the performing arts market and better promote the healthy and sustained development of the city's performing arts market. The Municipal Propaganda Department held a symposium yesterday, the provincial and municipal cultural industry experts, the municipal broadcasting and broadcasting and Publishing Bureau, the Municipal Tourism Bureau, The representatives of the performance company spoke freely, offering advice and suggestions for the prosperity and development of the provincial performing arts market.
the market is active and external cause also has internal cause of
Chyi Chin, Emil Chau, Na Ying concert, Lang Lang Piano Concert, ballet "Little Swan", Spring City New Year Concert... At the beginning of the year, the prosperity of Ji'nan performing arts market is obvious to all. At the symposium, experts have fully recognized the unprecedented activity of Ji'nan's recent performing arts market. "First of all, this is one of the manifestations of the development of the national performing arts industry. The second is the increase of the public's income level and the increasing demand of the citizens' cultural consumption. Tu Guo Guo, director of the Institute of cultural studies, Provincial Academy of social sciences. He further explained that the popularity of the performing arts market in Ji'nan was mainly manifested in star concert and piano concerts, ballet, symphony and other elegant arts Gala. In addition to the improvement of the environment, the standardization of Ji'nan's performance market is also one of the reasons. "These large performances in Ji'nan, especially those performed by local performing companies, are more in line with the spending power of Ji'nan residents. Moreover, the performance companies are more flexible and market oriented in marketing strategy, publicity and ticketing.
Liu Weidong, President of Shandong Expo Performance brokering Co., Ltd., pointed out that the performance market in Ji'nan in 2009 and 2008 was compared longitudinally, and Ji'nan's recent performing arts market could be called fiery; but the performance market in Beijing, Shanghai and even Zhengzhou, Nanjing, Nanjing and Ji'nan still had room for improvement. There are also worries about
hot spots. There are still some things to be improved behind the prosperity of the performing arts market in Ji'nan /
Zhang Youchen, vice president of the school of history and culture of Shandong University, suggests that the consumption ability of Ji'nan residents should be fully considered in the formulation of fare. In addition, each performance should also refine the consumption group and achieve targeted goals.
Deng Xiangchao, vice president of the Art College of Shandong Jianzhu University, said, "the more developed a city's night life is, the higher the degree of internationalization of the city, the more advanced people 's consumption concept and the greater investment space." He believes that at this point, there is still a gap between Ji'nan and Beijing, Shanghai and other cities.
plan to establish the Performing Arts Association
to maintain the good posture of the city entertainment market and cultivate the Ji'nan performing arts market, and the experts also express their own views. "At present, the cooperation mechanism for performing arts projects and tourism projects should be recommended as soon as possible." Fang Lianqing, deputy director of the City Tourism Bureau, said: "the moat of Ji'nan, the Daming Lake Scenic Area and the Garden Expo Garden can be combined with the scenic spots to create a unique performance project." Fang Lianqing proposed that, in combination with the opening of Wanda Square and the geographical location of the first high building in Ji'nan, the Grand View Garden is made into shopping, entertainment, leisure and acting shopping scenic spots. "Even the big stage of Liu Lao yuan can be introduced." The Olympic sports center can also be considered as a comprehensive tourist attraction. Fang Lianqing also revealed that at present, provinces and municipalities concerned will join forces to build a world-class entertainment place.
Tu Chu states that Ji'nan should draw on the experience of the mature Yangtze River Delta, Pearl River Delta and Beijing Tianjin Hebei which are more mature in the performing arts market, and build a brand of performing arts with Ji'nan characteristics and "attach importance to the driving effect of the brand". In addition, Ji'nan should fully tap its resources in creating spring culture and Ming Lake Culture. At the
symposium, the experts agreed that Ji'nan should establish an association for the performing arts industry as soon as possible, standardize the performing arts market, fully mobilize the enthusiasm of various departments and create a good environment for the development of the Ji'nan performing arts industry; Ji'nan should also plan some modern fashions, which can reflect the city's taste and international integration. Performance projects to improve the performance level of Ji'nan.