Concerned about the transformation of Furong Street: how to change it can not be less "characteristic".
yesterday, Shandong commercial newspaper reported that "hundred years of Furong Street please plan your future road", attracted a lot of readers' attention, some readers think that as a representative of the old street in Ji'nan, Furong street should be repaired as old as the Furong street. Some merchants say, it is good to change the format, but we must limit the threshold, highlight the characteristics of Ji'nan or Shandong, let outsiders come to the Furong street to eat Ji'nan snacks, listen to Shandong quyi, see old streets old streets, enjoy special products.
1
old word will be fairy Tower:
snack street should not be
to find Ji'nan snack
after Furong Street transformation in 2006, the old name will be stationed in Xian Lou restaurant. Cheng Lijun, a shopkeeper, witnessed the whole process of turning Lotus Street into a snack street and appreciating the benefits of transformation.
"Huixian Lou" is a brand created by my father. It has been inherited from the South Gate Bridge. I was an old Jinan, who worked in other hotels before, and after a round trip, I felt something that should be made in Ji'nan. After the renovation of the Furong street in 2006, it came in. When I enter, I think that Furong street is our old Ji'nan cultural street. I am an old brand. In the past few years, Cheng Lijun felt that his business was getting better and better. Only older people came in before, and now young people come in to eat a lot.
the signboard of Huixian Lou is designed by Cheng Lijun himself. The antique wooden plaque reflects the ancient of the shop. And the shop is also designed like this. All the desks and chairs are made of wood. "We are here are pure old Ji'nan dishes, including soy sauce, vinegar, salt are our Ji'nan, like the card nine to the large intestine, fried waist, sweet and sour ridge and so on, the process is the most primitive practice. At the beginning, we also worried that southerners did not like the strong taste of Shandong cuisine. Now they find it's not the same. The key is to see the quality of cooking. "
to Furong street, Cheng Lijun believes that this is an old street showing the old Ji'nan culture. It is the epitome of the life of the Jinan people, so it should highlight its own characteristics, whether it is a restaurant or a tourist commodity store. "Ji'nan's tourism and cultural products are not large. We should excavate more things from our old Ji'nan. You are like a snack now, all over the country, but things in Ji'nan can't be found. What is Ji'nan characteristic street? " Cheng Lijun felt that such a street representing the city's image must have its own characteristics.
2
Old Street residents:
steamed bread pickles
is also featured
is Ji'nan characteristic rare? No Niu Yongxing, an old inhabitant of the five generation living on Furong street, gave a positive reply. "Like the oil whorl, the old pot cake, the steamed bread of Furong street, the pickles, the old glasses, the cheongsam, the spring water, the quyi culture is much more, all these things have been on the hibiscus street. In fact, the characteristic products are not necessarily how deep things are, as long as it is the unique thing in this place, even if it has its own self. Niu Yongxing's big steamed bread is a staple food in Jiaodong. Why is Jiaodong famous for its steamed bread? It is because it represents a custom, a different form.
"black chick, like the black chick of Furong street in Nantou, is standing there with copper plastic, and many people still take pictures with them. So why can't make miniature sculptures? Those springs, you can also make miniature landscapes! " Speaking of the characteristic products of Ji'nan, Cheng Lijun was somewhat moved.
3
Guan Yu Temple Furong Pavilion:
old street features
no less cultural
at the end of 2009, the Guan Yu Temple and hibiscus were rebuilt in the north of Furong street, and this also played a great role in the gathering of the north head of the old street. "Although our current situation is not particularly good, but the promotion of the cultural atmosphere of Hibiscus street, brought the popularity of the north, the surrounding rent has doubled!" Guo Yushan, an investor, commented on the renovation of Guan Yu Temple and the establishment of the lotus Museum.
more than half of Guo Yushan was born on Furong street in the years, and played crazy on old streets since he was a child. At the age of 18, he took the gun of cousin to enter the barracks, and after many years. "Now it's back, from buying land to resettlement residents to renovating the house, a total investment of 10 million. All buildings are repaired on the original basis, and try to keep the original appearance. " As one of the four main temples of Furong street, Guan Yu Temple finally reached a new level at the end of 2009. After the Guan Yu Temple was repaired, we found that there was a very famous lotus Museum beside it. "Hibiscus hall was the place where Dong Yun lived in the Qing Dynasty. His fame was parallel to that of Ming Lake. So we set up a traditional folk art performance in Furong teahouse."
however, because the cultural atmosphere of Furong street has not yet formed, it leads to gloomy business. "At the beginning, college students, servicemen and elderly people with elderly cards were free to listen to cross talk, just to gather popularity. Later, we constantly explored the business ideas. Now we have changed the form. We need money for tea, and we need to listen to crosstalk. But the atmosphere here is really not good. Tianjin's Zhao Jinsheng has come, such a big wrist, 100 yuan and a ticket, but he sold only two tickets. The conditions for this restaurant should be in Beijing and Tianjin. "The venue is full!"
Guo Yushan is looking forward to the transformation of Hibiscus street. Culture should be the main theme of this street, but it is difficult for a street to mature without 35 years to make good popularity.
4
folklore Craft Workshop:
create characteristic
not "one size fits all"
the same old Jinan, full of emotion to Furong street, Guo Chunyan and father have already opened three folk craft workshops here, all of which are displayed in Shandong's characteristic folk custom handicraft.
all kinds of gourd products, wooden fish stone modeling, shadow puppet, peach wood products... Walking into Guo Chunyan's folk art workshop is like going to the folk exhibition hall. "We are all folk arts and crafts in Shandong with characteristics here. In general, we mainly rely on the accumulated wholesale customers before."
Guo Chunyan felt that the snack on the hibiscus street has gathered a lot of popularity on this street. If we clamp down on snacks, it is sure that there will be a lot of harm, but the snack should be restricted, and nothing can come in, like that kind of bad taste, the environmental pollution is big, it is necessary to restrict entry. Ji'nan and Shandong's special snacks should be vigorously supported.
"if you sell souvenirs on the whole street, it's easy to form a hodgepodge of goods everywhere. I think we should add some special products and keep some snacks!" Guo Chunyan represents the voice of tourist souvenirs merchants.
2011 next year is Furong street 345th anniversary, where is the future of Furong street? Is it back to history or repositioning? In fact, there is a hibiscus street in everyone's heart. If you have your own opinion about the future of Hibiscus street, you can call us, take part in the phone: 13176656762., or send a mail, [url=mailto:boli6@163.com][color=#000000]boli6@163.com[/color][/url].
literary / graphic reporter Cui Yanhong