to cater to readers' reading habits, the entity shop has also started selling e-book readers. (Yan Zhen Zhen photo)
April 23rd, the twenty-second world reading day. At 10 a.m., the citizens of the physical fitness center near the provincial sports center were bustling, and in the Shandong book city with the aroma of coffee, a number of book friends came to find their favorite books.
popular bookstore is not a bookstore in Shandong, a bookstore in Hang Lung Plaza, a bookstore near the old library of the city library. Every weekend, the book friends are in an endless stream. It is hard to imagine that five or six years ago, the physical bookstore, which was full of worries, was becoming more and more vibrant.
who resurrected the entity bookstore, was the bookstore in the cafe or a bookstore? Has the survival crisis in the entity bookstore has been lifted? In an interview, reporters have found that most offline bookstores have shifted from traditional single book sales to providing reading services, creative experiences, and trying to cross the boundaries of "books". Way to find the way of survival and development.
who revived the bookstore?
physical Bookstore's decline is not because readers do not read books, but readers do not go into bookstores to read books. It's hard to say who first took one of the books out of the book area, but these bookstores are different from those that fell down a few years ago, and they sell other books besides books.
in the eyes of many Wen Qing, the Sanlian bookstore of Quancheng Road, the remote bookstore of the East Road of culture, the hero mountain book market and the old book market of Zhongshan Park have carried the past events of several generations of Booksellers in Ji'nan.
Wei Xin, a writer and poet, recalls the writer and poet of the economic study. "At the end of the 90s of the last century, the cultural market of hero mountain, which was rebuilt by the fruit warehouse, was the pick of my spiritual fruit. As long as there was patience, there was no book in the big bookstore or even the library. For example, the classic obscure poetry anthology "corduroy happiness dance", such as Yu Jie's "fire and ice", Borges Wen Xuan and so on. There, I did not know that twenty four histories should read the traditional edition of the Chinese Book bureau only to know that the four famous books are popular with the people's Literature Publishing House to know that the books produced in Shandong are very interesting and that there are many original paragraphs in the classical novel series of Qilu's book society.
located in the lane of the Wen Road, Yun Xiu bookstore (formerly Shu Shu house) was once a gathering place for Ji'nan's love books. Xiao Qin, a member of the public, recalls: "when he was at school, he often forgot to return. Later he went back to Ji'nan after finishing college and found that the bookstore had been transformed into a tea shop."
a manager of the Xinhua Bookstore analysis: "the decline in the physical bookstore is not because the reader does not read, but the reader does not go into the bookstore to read."
every weekend, the book collection bar at Hang Lung Plaza is packed, flower arranging, art training, new book signing... There's always a lot of activity here. The coffee area accounts for half, and the remaining half does not only sell paper books, but also Amazon Kindle. If you buy a cup of coffee for about 30 yuan, you can sit in the sofa provided by the bookstore and look at the books in the shop. "The sales of coffee and the book account for half." Staff introduction.
if you go to Shandong bookstore, the sense of subversion will be stronger. The first layer is books and catering two layers of books and the four treasures, the book bar three is the books and children's English training, Lego toys, tourism and HUAWEI mobile display area four layers of books and creative products, parents painting and so on. There are books on each floor, but there are not only books on each floor. "Compared with past bookstores, Shandong bookstores are more intimate." "If you have time, you can choose a comfortable posture and spend all day here. There is no compulsive consumption and no interruption. Some are just equipped with complete facilities and comfortable atmosphere. "
Shandong bookstore has become a new cultural and recreational place for citizens, because it sells not only books but also life. "There are couches, reading stools, tables and chairs, books that you want to see, and some of them can be borrowed from library cards in Ji'nan library. Just on the first floor, there are lots of restaurants to choose. Xiao Zeng, who went to school nearby, said. Mr. Chen, a businessman, took the client to Shandong book city to talk about business: "there are many choices for restaurants, and there are books on every floor, and the atmosphere is good."
and the "Qian Mo bookstore" which is adjacent to the old museum of the three road of Ji'nan library, which is strong in the Republic of China, and the "one line hand-painted" in the street of Qu Shui Ting Street. They sell other books besides books.
Zhongshan Park also has second-hand book city "Zhongshan Book Garden". The little book is 5 yuan, the old magazine is 2 yuan, and there are some housekeepers. At 12 noon, many shopkeepers began to close the shop. "Half a day's stall, the rest of the time was sold online, and Confucius and Taobao had shops." An old stall, who has been running for nearly 20 years, said.