source: Shandong commercial newspaper reporter Zheng Xinru Liu Jianyu
as a kind The new coffee bookstore, which is located in the high tech Zone of the provincial capital, is favored by some readers, Wang Xiaofeng
the collective bookshop of the humanities bookstore. But in the sigh, a "coffee shop mode" quietly tried the water, trying to re take people's attention back to paper books.
located in the corner of the Qilu Software Park of Ji'nan high tech Zone, it was quietly opened before and after Christmas last year. As Ji'nan's first bookstore, coffee, cultural display in one comprehensive book bar, the book bar is a cultural entity made by Ji'nan culture company, with an area of 700 square meters and more than 3 books. At the same time, it can accommodate a hundred people reading, leisure, business negotiation, technical exchange and seminar Forum.
push the door into the book bar, the thick aroma of coffee is coming, accompanied by elegant music. In the book store area, books of science and technology, humanities, social sciences and other books are placed for readers to read. In addition to the ordinary bookstore, in addition to the book sales, the book bar is also placed in the desk chair, sofa, the center has a small stage, the corner is the coffee, food sales area. Readers can also order a cup of coffee at the bar, enjoy their own cultural time quietly at the special desk.
book bar has been opened for four months. At present, there are more than two or three members of the membership card, but there is a WeChat public account in the book bar, and there are more than 3000 members registered in WeChat. "Generally speaking, the management is quite good and there are many people coming, especially when there are activities on weekends." The staff said that when the book bar boss started this book, it was mainly to build a place for business talks in the software garden, and let the enterprises and units in the software park have a place to communicate and enrich the cultural connotation of the park. "It is also to provide a leisure and relaxing cultural place for the residents of the high and new zone."
the reporter saw the book in the book in addition to the sale of the book, there is a small area for readers to read in the book bar, "a lot of customers come to the shop to drink coffee or eat, you can read here, but still buy more people." The staff said that the people who come to the book at present are still the main workers in the park. With the expansion of the propaganda, many people come to the high and new area. "Many parents will take children to buy books at the end of the week." In order to enable this mode of operation to persist, Hi-tech Zone has reduced rent from the support of cultural industry policy. Nevertheless, the staff admitted that the current impact of the electricity supplier, physical bookstores are very large impact, the book bar also has a lot of pressure to survive. For this purpose, we try to find new business models, such as uninterrupted activities, and the use of membership to allow more people to regard it as a spiritual home. As for whether this model can successfully retain the fragrance of Quanshu, only time can know the answer.