Ji'nan will build "spring Ji'nan" tourism brand system
"tourism, and it's also interesting to talk about tourism." On the afternoon of 17, Liu Rongyao, deputy director of the market development department of the Ji'nan Tourism Bureau, told reporters on the "focus on the beautiful Shandong -- the Ninth China network media of China network media Shandong", Liu Rongyao, deputy director of the market development department of Ji'nan Tourism Bureau, told reporters that Ji'nan city will rely on the advantages of tourism resources to build the "Spring City Ji'nan" tourism brand body system and integrate "one river, one lake and three springs" to form " The first spring of heaven "scenic area impact the 5A level scenic spot."
Liu Rongyao said that the municipal government of Ji'nan attaches great importance to the development of tourism, bringing the tourism industry into the real economy, and taking it as an important breakthrough in promoting the service economy and expanding the incremental consumption. To highlight the leading role of the planning and make full use of the opportunity of the adjustment of the urban development pattern, the circle structure of tourism development in Ji'nan is constructed, and the spatial structure of "one nuclear area four areas" is formed on the whole. "One core": the central recreation area of Ji'nan tourism core area. "Area": the Yellow River tourism belt (including Xiaoqing River area). "Four areas", that is, the Eastern history and celebrity cultural tourism area, the southern landscape leisure and tourism area, the Western religious and cultural tourism area, the northern rural leisure and hot spring resort.
according to the introduction, Ji'nan will rely on the advantages of tourism resources to build "Quancheng Ji'nan" tourism brand system. Under the guidance of the "Spring City Ji'nan" tourism brand, the city tourism brand system is supported by the brand of the whole brand, the brand of tourism products, the brand of tourism service and the brand of tourist public welfare. Ji'nan spring water festival featuring spring water culture and spring water carnival is planned to focus on "Ji'nan international spring winter swimming Festival" with winter spring water tourism, "Spring Festival praying meeting" featuring Spring Festival praying culture, and "China Shandong International Tourism Fair" with tourism products as its feature.
Liu Rongyao said that Ji'nan is a famous "Spring City". Spring and spring culture are the most distinctive tourist resources in Ji'nan and the golden signboard of Ji'nan tourism. The city is full of ten springs and more than 700 natural springs. Among them, "the first spring of heaven" Baotu Spring and the "wonders of the world" are the most famous. Every year, thousands of tourists come to watch the famous spring. Ji'nan is known as "family spring water, household Yang Yang" reputation, into the Ji'nan old city of Furong street, Qu Shui Ting Street, Wang Fu Chi Street, and other historical blocks, everywhere can be seen clear and sweet spring water, ancient folk house, spring willow mutually dependent, the human spring companion.
in 2009, the new area of Daming Lake was built and opened to the citizens and tourists free of charge. The 28 stone bridges with different shapes were sketched out on the surface of the water, the smoke of autumn willow, the seven bridge wind moon, and the new eight scenery of the Ming Lake. By the end of 2010, the Ji'nan moat navigable across the whole line was the only city in the country that was confluence of springs. Along the river also has a spring wetland, spring bath, spring beach, along the river footpath and other hydrophilic platforms, tourists ride boat cruise, along the moat river, can experience "no city of mountains and mountains and scenery, live in the city and have forest spring" characteristic of the spring city.
this year, on the basis of the original Baotu Spring Park, the ring city park, the five Longtan Park and the Daming Lake scenic area, the city of Ji'nan has carried out comprehensive integration and promotion and established the first spring scenic area. At present, the scenic area is composed of a river (the moat) one lake (Daming Lake) three springs (Baotu Spring, the black tiger spring, the five Longtan three springs), with a total area of 3.1 square kilometers, and is declaring the national 5A tourist area.