Ji'nan Nanshan scenic area seeks promotion and closes its doors.
http://www.sd.xinhuanet.com/sd/jn/2012-12/20/c_114091253.htm
Ji'nan times author Ke Hwan Dong Zhao Yong hang
[face= block _GB2312] Shui curtain scenic area of winter scenery [/face]
[face= regular script _GB2312]: there are thousands of different skis for rent in the skiing field of the tiger mountain. Below: [/face]
every winter, the bustling southern mountains of Shandong will be cooled down, and this year is no exception. Reporters visited several major scenic spots and found that except for several ski resorts, most other scenic spots were closed or semi closed. Visitors can not play, but scenic spots must not be idle. Some people in charge of the scenic area admits that now they are idle, and they may drink "northwest wind" in the peak season next year. Some of the scenic spots are undergoing transformation, while others are busy upgrading and upgrading facilities. The "winter break" has become an indispensable part of the scenic area planning for the whole year, but it still closes its doors and goes all over, lacking overall planning and marketing.
business for two months. The whole family eats
a year. In December 17th, only eight or nine young people were practicing skiing in the huge venues at the hushushan ski resort. Shao Haiming, the responsible person, said that the skiing peak should be around Christmas, and the scenic spots have already prepared well and launched some preferential policies.
it is understood that sales of ski tickets for various travel agencies are good. The world garden ski resort has not yet been opened. At present, 1 million of the tickets have been pre sold. During the opening period, the whole day tickets will be reduced to 80 yuan. The hushushan ski resort has also set up sales outlets in the urban area. Shao Haiming said that there are now 4 ski resorts in Ji'nan, and the competition is fierce. The hushushan ski resort is open only in winter every year, and is affected by the weather. In recent years, the opening hours have been pushed more and more, and the business hours are only about two and a half months. A year's profit comes from the two months of winter skiing. How can the idle snow field benefit from the four seasons? He said, next year, the skiing field is preliminarily planned for some new projects, such as the motorcycles on the mountain track, the planting and picking in the mountain areas.
receive a meeting of 10 regiments
in the water curtain Gorge Scenic Area, along the stone steps to the mountain, in the middle of the mountain will see the ice waterfall landscape just built in the scenic spot, the mountain spring and snow in the rock formed a silver white ice between the rocks. Zhang Wei, manager of the scenic area hotel department, said that since the winter, tourists have been relatively scarce, but the number of tourists who are mainly attending meetings and accommodations has begun to increase. This winter, the focus of the scenic area is the introduction of the conference reception. The ice waterfall landscape is built to enhance attraction. "
Zhang Wei said:" in addition to the ice fall, there is a special gift box of the wind dry chicken, and a hundred yuan to avoid scenic spots, all in order to attract the group to come to this meeting and lodging. " At present, the water curtain gorge can accommodate 200 people at the same time, and 5 meeting rooms can accommodate 300 people to meet. The conference and accommodation facilities are just built this year. In addition, tickets will be reduced to 60 yuan from January next year. Tickets for conference and accommodation can be free. Next year, the water curtain gorge will also be listed in Shandong Geological Park, which will add new marketing highlights.
World garden ski resort is scheduled to open on Saturday (22). On the 17 day, workers are making snow with snow making machines, and 60 thousand square meters of ski resorts will lay snow in a few days. Li Zheng, director of ski resorts, said that investing in ski resorts is mainly aimed at improving the facilities in the scenic areas and enriching the activities of Winter Conference groups. During the conversation with reporters, Li Zheng's phone rang from time to time, most of which was received by the Advisory Conference. When the gap between meetings can enjoy skiing concessions, a tour team in Henan said it would go to the inter garden meeting in the near future.
it is understood that the conference reception profit is far greater than that of the team. Industry insiders say that the profit of a conference can top 10 regiments.
summer damaged winter back
a few days ago, reporters came to the nine Tower National Customs garden, found that the national Plaza grandstand is under construction. Honggang, vice president of the scenic area, said that because all the big performances are here, the capacity of the stands is not enough and needs to be expanded. After completion, it will accommodate more than 800 people.
in the northern part of the scenic spot, there is also a scenic spot being constructed, and a stone step leads to the cliff. Duan Honggang said that they are relying on natural mountains and real rock walls to create the largest waterfall in Shandong province. The vertical height will reach 60 meters. They can see it anywhere in the scenic area. "Next summer, we can meet with tourists. Besides continuing to do a strong folk culture, we will also highlight the landscape and holiday culture in Ming Dynasty." .
he said that this winter several promotion projects will add 8 million yuan to 10 million yuan. When the waterfalls are built, the upper mountain roads rely on manual labor and load to pick sand and cement.
also enters the Red Leaf Valley Scenic Spot in the off-season, and is also preparing for the peak season next year. Standing at the entrance of the scenic spot, Chen Qingfeng, deputy director of the scenic spot, pointed to the big parking lot and said, "look at the turning mountain. We are going to cut it off this winter and expand the parking lot." Explosives are being applied to the police station. After the completion of the construction, it can increase more than 100 parking spaces. " During the peak season of tourism, there are not enough parking spaces in Hongye valley. Some tourists come to see if they can't stop getting off. In the third weekend of November, tourists began to rapidly improve.
there are fewer visitors to build
as a Red Leaf Valley propagandizing employee, Song Lei had a month or so every year, but this year his holiday is in a bubble, because every employee has to take part in the promotion of the scenic spot this year. Chen Qingfeng said that in previous years, it usually started from third weekends in November, and reported to March 1st next year, and then went to work formally after one month's training. Holidays are arranged in a round off way, and each person is basically in a month or so. But this year is not a holiday, all employees take part in the upgrading project.
in addition to building a parking lot, Hongye Valley employees also need to trim the smoke. The red leaf tree of Red Leaf Valley is mainly called the red smoke tree. Since 2010, it has been pruned and rejuvenated every winter. Last year, only 1/3 was trimmed. The rest of the year will be completed. It will take about two months. Because of the relatively dense mountain mare and the steep slope of the mountain, the difficulty of pruning is increased.
Chen Qingfeng said: "the more dense the tree is, the higher the length of the tree, the more branches of the dead, the more new branches are made by pruning, so that the trees are bright and ventilated, the leaves are brightly colored, and the red leaves are longer."
Duan Honggang said, Duan Honggang said, the staff of the tower did not leave the holiday, and all the people in the scenic area had the work. "The actor is our own training. It can play both the horse and the tunnel, and go to the ski field to be a coach, all the year round. Training for two months is better than professional performers.
reporter
is better than the integration of the integration of
in the southern mountain area of a circle, found that the climate impact, "rest winter" scenic area is still the majority, but the real "winter leisure" is less. Even in the closed world, the wild animal world of Pak Ma Ling is also installing monitoring facilities to enhance safety.
most scenic spots have taken winter as a good time to improve and reform. Some scenic spots even get higher returns through anti season marketing, such as the new year's blessing meeting in Changqing Ling Temple. In the off-season, there are ten thousand or twenty thousand participants. But reporters found that these scenic spots are still fighting their own abacus, lacking a master plan, so they often invest a lot and achieve little results.
in addition to overall planning, the integrated marketing of scenic spots in southern mountainous areas has also been a short board. This year, the Ji'nan municipal government has also realized this problem. The main leaders of Ji'nan have studied the southern mountainous areas several times, and put forward the idea of multi scenic spots integration. At the end of November, the Ji'nan Tourism Bureau organized a symposium on the leaders of the southern mountain area scenic spot to discuss and build a tourist publicity platform to unite the scenic spots in the southern mountain areas into a tourist marketing brand.
in this respect, the practice of neighbour Zaozhuang is worth learning from. In recent years, Zaozhuang has packaged and launched a series of winter tourism products, such as "visiting the ancient city, swamping wetlands, hot springs, skating snow, Lantern Festival, year" and so on as the theme, and went to Beijing, Hebei and other places to carry out the overall introduction, the effect is good, basically achieved the weak season.