Four big amusement parks besieged city goal Ji'nan passenger investment promotion ticket has rise or fall
visitor / > visitors in the European music castle. In the region, the blue fire roller coaster, which costs more than 100 million yuan to experience the monomer, is restricted by the nature of amusement, and the youth group is the main customer group.
according to the amusement park standard, there are two big theme parks around Ji'nan. Now there are four, not many, but too many! Ji'nan Fang Dongfang mythology scenic spot will be opened in the near future. In the 19 day, the head of a large theme amusement park in the province is interviewed by reporters.
expert analysis, from the market point of view, the Ji'nan metropolitan area is the most suitable for 2-3 large theme parks, and more theme parks will inevitably lead to the white hot competition. In continuous competition, if it is difficult to innovate or investment stamina is insufficient, it is inevitable that there will be stragglers.
around the provincial capital and large amusement parks
, before the opening of Ji'nan Fang, many large amusement parks have been built around Ji'nan. In May 2010, the Tai'an open and happy world project, which was invested and built by Huaqiang group, was built and opened, which is a complete upgrade to the original theme park in our province. A year later, Fang Fang opened in Qingdao, so that there were two large theme park projects in a province.
and on the eve of the May Day of 2013, the Tai'an Sun Tribe scenic spot took the first big theme park sign to experience the prehistoric civilization. It once brought a diverting effect on the square at the foot of Taishan. It not only intercepted the southern city of Jining and other southern cities, but also attracted a large number of Ji'nan tourists. In addition, in 2014, the Qihe Ou Le Bao scenic area was opened and opened, so that the amusement parks including the Sun Tribe and so on felt the competitive pressure.
although the amusement park has not been stationed in Ji'nan, its tourist target is locked in Ji'nan. In this case, the Oriental Oriental Myth, which really landed in Ji'nan, can be expected to attract close attention from competitors.
Ji'nan Oriental Oriental mythology focuses on eight theme areas, 29 major themes and thousands of intangible cultural heritage projects. The performance of the project is a major feature, such as butterfly legends on the theme of the love story of Liang Shan Bo and Zhu Yingtai, which cater for the love of the children, "bear out" and so on. In the promotion of foreign affairs, it has the largest scale, the highest grade and the most complete theme park in the world. In order to achieve the effect of a shot, recently, the scenic spot is being vigorously and extensively solicited for planning.
in fact, apart from the above theme parks, there are many other theme parks in the provincial capital metropolitan area in recent years. Ji'nan zoo has received 5 million tourists a year, and a number of medium-sized amusement parks such as Jin Xiangshan have been popular in the market. In addition, Ji'nan still has Pingyin Dream Star, magpie mountain Longhu, Zhangqiu water world, Jiyang the Yellow River ancient town and other theme park projects will be opened to open.
, although the ticket price is high, two hours to buy
theme park before the end of the theme park, our provincial traditional scenic spots have been kept within 100 yuan for a long time, even the sign scenic spot, but also a hundred yuan. With the participation of various private theme amusement parks, the scale of investment has been increasing frequently, and ticket prices have also climbed steadily. In May 2010, the fantasy world of Fang Fang, which opened the garden in Tai'an, produced the only domestic and international slogan. The ticket price was locked by 200 yuan, which was the highest in the province at that time.
in September 2011, after the opening of Qingdao Fang, tickets were priced at 220 yuan and children's tickets were 160 yuan. In April 2014, there were 220 yuan per ticket for each ticket in the Qihe area of Dezhou. The market of May 1 in the year showed that high tickets failed to make a lot of tourists hesitate. Because of the tourists, the tourists spent more than 2 hours on the queuing time.
tickets for the provincial theme park scenic spots have broken through two hundred yuan entrance tickets in succession. In April 18th, the reporters interviewed some tourists in the loyburgh scenic area. More than half of the tourists were acceptable. Xu Jun, a student at Shandong Jiaotong University, said he had an average of two or three times a year with his classmates to the theme park, with little economic pressure.
it is worth mentioning that at the same time in loelberg and Ji'nan, the Tai'an Sun Tribe lowered the price of 180 yuan to 160 yuan this year. The relevant people of the Ji'nan Tourism Bureau believe that the intensification of competition among the theme parks is a good thing for the tourists, which will encourage the operators to compare the quality and service to each other, and to reduce the entrance threshold of the scenic spots objectively.
investment is insufficient, in the end there is
in the near future, each family sent "spy", one by one project comparison, redeploying marketing and propaganda strategy. Industry insiders predict that the "War Within Three Kingdoms" pattern of the theme parks in the province appears to be on the way. Ou Le Bao scenic area said that when Ji'nan Fang opened, they would offer a series of promotional measures.
"according to the local customer market situation, there are two big theme parks around Ji'nan. Now there are four, not too much is too much, the whole of the United States?" a large theme park in the province, the head of the interview said, vicious competition or inevitable.
Zhang Hongrui, assistant dean of Shandong tourism planning and Design Research Institute, also believes that from a market point of view, Ji'nan metropolitan area is the most suitable for 2-3 large theme parks, and more theme parks will lead to the white hot competition. If there is a shortage of investment stamina, it is inevitable that there will be a lag.
the reporter noticed that the theme park in our province is very large at present, but the main tourist destination is basically limited to the "300 km radius", and the tourists will be significantly reduced. Disney, Universal Studios and overseas Chinese town projects can easily attract tourists from all over the country and around the world.
a tourism expert in the province said that the tourism industry also stresses the agglomeration effect. In recent years, the large theme park scenic spots in Ji'nan Tai'an Dezhou and other cities have appeared, which are also the manifestation of the market needs. It is closely related to the positive effects of the big traffic changes on the opening of the Beijing-Shanghai high-speed railway and other major traffic changes.
at present, Ji'nan tourism destination is accelerating to form, with the future of "western Ji'nan international tourism resort" on the agenda and the construction of "Ji'nan international tourist city", it will bring greater development space for the local large theme park.